Start Up Companies

Posted on September 23, 2011 by arali

Start-up companies require a tremendous amount of hand holding and education. They rely on us as account managers to help them realize and accomplish their dreams.  They
rely on us as experts, to help lead and guide them in their path to success.  There was never a book in the beauty business that can immediately pin point you to the correct contacts that will help the entrepreneur reach their goal in the most cost-effective and expeditious period of time.  We as individuals, as representatives of A&A have graduated from experience, Schools of Hard Knocks–good and bad, and with this, we are able to guide our customers in the right direction.  This is one of the most labor-intensive yet most fulfilling aspects about my job.  There will always be an entrepreneur who recognizes a well-known brand and believes they can do the job, more efficiently, more efficaciously, more innovatively.  This is where the hottest, newest most up-and-coming products can be born in the marketplace, and we are there at its inception all the way to its birth!  To see a launch of a product that you’ve had your fingers on and viable input is one of the most fulfilling parts you can ever want in this business.  So if you have an idea, a concept and you are ready to do, we will be there from start to finish, helping you in any way we can every step of the way.  When it comes to “10” and I say push, “Do it!”

Leigh Ann, Sales Representative

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Create Brand Awareness with the Right Cosmetic Packaging

Posted on September 7, 2011 by arali

The cosmetics industry has now become a multi-billion dollar industry. If you enter any shop, you will be amazed at the varied range of cosmetics available in trendy packages adorning the shelves in the cosmetics section. From skin care to hair care, creams, perfumes, lotions, lipsticks to bath oils, there is a whole range to meet your beauty requirements. Making the best product is not enough, how attractively you package it is also important. Cosmetic packaging speaks volumes about the product inside.

Cosmetic manufacturers are waking upto the fact that attractive and effective packaging is a valuable strategy for marketing the product as it creates a familiarity between the consumer and the brand. There are so many cosmetic brands and products available to today that manufacturers need to come up with different marketing strategies to stay on top to enhance their market value and ROI.  This also helps the manufacturers in creating an identity of their own in the flourishing cosmetics industry.

Brand Recall – The uniqueness of the product can be reflected in its packaging. It helps companies not only in building a distinctive identity of their own but also helps customers differentiate them from their competitors. These packaging’s are not designed for protection of the product alone but also for aesthetic beauty. By using unique and interesting colors, textures and materials, you can make your packaging creative and attractive so that it stand out and speaks for itself.

Product Awareness – Effective communication is important. A well-packaged product is not enough; it should have instructions in multiple languages and also carry details such as quantity, price, lot number, manufacturing and expiration dates, color, and ingredients, creating an awareness about the product that is being sold.

Protection- A well-packed cosmetic product, irrespective of whether it is lotion pump or a tube or air pump, should protect and preserve its contents from contamination. Customer is looking for products that can protect their skin and at the same time add beauty; hence, great care must be taken to protect the products during storage, transportation, and distribution. A good packaging can protect from the cosmetic from getting contaminated due to climatic effects, hazardous chemicals, infestation and so on.

Cosmetic packaging manufacturers are exploring other possibilities for reducing their carbon footprint as much as possible by adopting organic lifestyle in packaging. Companies today are making radical changes in cosmetic packaging and taking different approaches when it comes to adopting environmentally friendly products and focusing on eco-friendly options. The most preferred materials that are currently used for packaging organic cosmetics include glass, aluminum, paper, bamboo, and wood etc. These are recyclable, bio-degradable, and non-polluting.

These products will allow for consumers to recycle the bottles and containers upon full usage of the cosmetic product inside, to help alleviate the amount of cosmetic products being dumped in our landfills on an annual basis.
So you should be careful enough in choosing the right cosmetic packaging for your product depending on the usage as well as market trends.

If all enterprises involved with wholesale cosmetic packaging are careful enough in choosing the right cosmetic packaging for their product depending on usability and market trend, they can contribute to the greener planet. Thus, today cosmetic packaging is not just a container or box; it is more about effectiveness of brand and communication for successful merchandising.

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They like me, they really like me.

Posted on September 7, 2011 by arali

Someone once told me, “They don’t buy from you because of what your selling or how much it costs, they buy from you because they like you!”  To be honest, I think that actually came from a movie instead.  Regardless, it has some truth to it and as an account manager I can say I’ve experienced it.

In this line of work, people will buy from you if they trust you and like you.  People want their orders to be delivered smoothly, on time, and without quality problems as much as they want to save money.  By having a good relationship with your customers, they will also appreciate when you tell them the truth about the delays and what you’re doing to resolve the issues.  Therefore, although I can’t always give my customers everything they want, I’ve found that as long as they know I’m doing everything I can and working for their best interest, I can be successful at my job.

- Ben

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The Modern Day Foamers

Posted on August 19, 2011 by arali

Foamers or foam bottles are very much in use in today’s world, both in the domestic as well as in the commercial sector. You can say that foam packaging is a high-end version of the conventional liquid dispenser packaging done using the latest technologies. The design and outlook is modified in order to suit the needs and appeal to the new age customers. Foamers or foam bottles are often used for hand-washing products in residences as well as hotels. It is especially used in winters to ward off viruses and bacteria generated ailments, for instance flu. At the same time, customers while looking out for a foam bottle would not only select the product depending on the utility but also the overall appearance, material used, color combination and whether it would be at par with their lifestyle standards.

Most consumers today are style and lifestyle conscious. They choose each domestic accessory right from the curtains to kitchen appliances with great precision. The same applies for foamers. Majority of then prefers an urban design, which would entail that the foamers are compactly built. Everyone today prefers sleek or small foamers than the huge ones that would not be difficult to accommodate and would not look out of place. Keeping this in mind, eminent companies in packaging solutions have introduced neatly designed and structured foam packaging bottles and pumps.

The modern day packaging solutions supplier offers foamer pumps that are specially designed with an over-cap feature that helps to prevent leakage of the fluid content, that might happen when not in use or during any shipment.  All the products and product variants are available at a competitive price range that suits the marketers’ cost chart.  

Domains catered by these packaging solution manufacturers and suppliers with their foamers include the following:-

  • Cosmetic packaging
  • Personal care packaging
  • Skin care packaging
  • Household & cleaning products packaging
  • Hair care packaging
  • Automotive packaging markets

Manufacturers of foamers take great care and precision in manufacturing and finally delivering them to the market.  Right from the initial stage of product conception to the final production, every packaging problem that a customer might face is given attention to. For instance, a foamer with a tight nozzle can lead to leakage or improper function on applying force. Another example would be the color of the foamer and the material used. This might prevent a user from the seeing how much liquid content is left if the color is dark and the material opaque. Therefore, consumer complaints and feedback is of ultimate importance to these companies, so that they are able to provide innovative foamer bottles that suit the customer requirement, choice and demand.

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It’s all about attitude

Posted on August 17, 2011 by arali

There is little difference in people, but that little difference makes a big difference. The difference is attitude. The big difference is whether it is positive or negative.  Whenever I am encountered with a challenge at work, others may think it is mission impossible, but I don’t have the word “impossible” in my dictionary.  I think it is difficult but I can make it happen.  This is my attitude which makes solving any problems a more pleasant experience and keeps me going towards my goal.  After all, I have to say excellence is not a skill, it is an attitude.

- Jay

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The Benefits of Liquid Soap Dispensers

Posted on August 2, 2011 by arali

Liquid dispensers are today widely used at home and in businesses whether offices or hotel and are available in a wide range of styles, colors, shapes and capacities. They are no longer a luxury item but have become a necessary part of our life.  These liquid dispensers dispense the exact amount of liquid making it cost effective option.

Liquid soap dispensers help reduce the exchange of germs and bacteria between users that is spread by contact, a reason why people today prefer liquid soap over shared bar soap. This dispenser is perfect for use in bathrooms, kitchens, offices, schools, hospitals, hotels and restaurants.

With a variety of liquid dispensers available, thought should be given to what type of liquid dispenser to select. Selecting the best type depends on several factors like:

Capacity – is a prime concern, especially for business use. Choosing the size of dispenser depends on the number of people who will be using and the place where it will be used. This will ensure regulated supply of liquid and keeping maintenance time to a minimum.

Convenience - Refills and cleaning are quick and easy with liquid dispensers and they not only reduce mess but reduce waste as well which is ideal for use in businesses. At home using a liquid dispenser
prevents germ and there is less likelihood of spreading infections or illnesses among users.

Cost – Liquid dispensers are available online and in shops at wholesale discounted prices.

Variety – There is a huge variety of liquid dispensers to order from. Style, colors and shapes are plentiful to fit almost any décor at home or in an office or business setting. They can be wall mounted or push pump that releases a limited amount of soap available in different sizes.

Protection – Irrespective of whether it is lotion pump or liquid dispenser, it should protect and preserve its contents from contamination. A good packaging can protect its contents from getting contaminated due to climatic effects, hazardous chemicals, infestation and so on.

Eco Friendly Products – The most preferred materials that are currently used for making these dispensers include glass, aluminum, paper, bamboo, and wood etc. These are recyclable, bio-degradable, and non-polluting.

This is why many homes, schools, hospitals, nursing homes, business offices, gyms and doctor’s offices rely on using liquid dispensers in restrooms, kitchens, patient rooms and other common areas.

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How Do We Differ?

Posted on July 11, 2011 by arali

Human versus animals?

How do we really differ? I mean, what is our natural reflex when a ball comes flying to the face? Dodge? What about when someone shoots a rubber band at you? Close your eyes?

Animals do the same right? Well, close enough. We all self-protect when we sense issues. Skunks emits foul odor to scare their predators while porcupine rolls into a needle sharp ball to protect themselves.

How do we human differ? We human beings I guess are smarter and do everything we can to protect our self by either dodging the ball or blaming others for causing trouble.

However, some of these approaches aren’t going to help us in life. Especially in the fast moving business world. Learning to absorb, move on and figuring out a solution to a problem is the key to survival.

That’s exactly how Arminak works. We don’t put the blame on our customers for last minute notices. We resolve and aid them in their issues.

Everyone has fell some point in their lives but the key is to get back up on your knees and move on with a smile.

When a bullet is shot at you, simply dodging it might save yourself but what about your teammate? Who leaves a comrade to die? That’s definitely not team work and a one man show will never fly in the business industry, especially since manufacturing is very competitive.

The key to success is when a bullet or issue is thrown at you; figure out a solution to save both yourself and the team. Regardless of whose fault it is, be creative and turn the table around.

In the business world, you’re not only saving yourself but the company you work for.

- Susan

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Winning is everything…

Posted on May 20, 2011 by arali

Recently our warehouse has been filling up and it’s almost to the point where there’s no more space.  We have an assortment of lotion pumps, triggers, foamers, and even rubber nipples!  This past month we had a sales contest which had the prize of a brand new IPAD!  One of our lucky sales won it leaving the rest of us jealous and angry.  Just kidding, I am happy for her.  We are now starting a new sales contest, so if anyone needs anything instantly available contact your AA rep or me at ben@arminak-associates.com so we (I) can win an IPAD… I mean help you with that urgent order need!  On a serious note, the contest is really a sign that we have a lot of inventory and we just might have what you’re looking for.

Ben

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Fortitude

Posted on May 13, 2011 by arali

In one of my favorite “rom coms,” You’ve Got Mail, there’s a scene where Tom Hank’s character explains to his love interest played by Meg Ryan after ruining her business….

“It wasn’t… personal” to which she replies…

…. ” Whatever else anything is, it ought to begin by being personal”

It seems like a good time to reflect on the relationships we have around us at work. It’s good to sit back and appreciate the multitude of talents our coworkers have beyond their skills at work, the fact that our bosses have one of the toughest jobs and the loyalty that our customers give to us. The relationship we build are important because after all, we deal with people and not robots. Our one goal is to make things happen, and this requires teamwork from all ends. Good relationships=good teamwork.

To give an example, just before the holidays hit, I had a dilemma that demanded some labor intensive help from my coworkers. I’ll spare the details, but long story short, while many could have turned the other way leaving me to deal with my situation alone, my coworkers not only spent the time to help me with little complaint, but tried to create fun out of the situation in order to boost morale. Even people who weren’t part of my department offered to pitch in. I hope our customer know that these are the type of people who work here in Arminak. I was deeply appreciative and still owe all of them some really good arm massages!

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Sharing is Caring

Posted on April 28, 2011 by arali

I’ve always been under the impression that work is work and personal life was something completely different.

Outside of work, I live as a free spirit and mingling with colleague whom I see for half my day never came across my mind.

Who on earth wants to be hanging out with people which they work and deal with 8 hours a day? I rather be playing games. Right?

Well, this mentality came to a complete change when I was assigned to my current team. Being able to share my inner thoughts and express my mind freely without constraint makes me feel very appreciative and fortunate. Where can you find a team that can pour their hearts out and critique my flaws without holding back during a meeting and yet still be able to laugh and through chest punches as a welcoming form of greetings?

With this said, I now embrace the idea of “chilling” with colleagues and sharing my personal life stories with them. Sharing is caring?

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